Applying for charity money, competing against groups raising money for underprivileged people and abused animals, in a situation where just being an option on the list means that some other organisation has missed out on a chance, is really vile.
Never mind the stupid things that were said on being called out -- now deleted, but there are screenshots around -- the idea itself is bad. It reeks of entitlement and middle class privilege. It's disgusting.
FictionAlley is competing against causes like the following:
- free dance classes for inner-city children
- a dance program for children with cerebral palsy
- purchasing musical instruments for a disadvantaged school
And it goes on. Some the options are less earth-shattering, like a mural honouring police officers and firemen. But what they have in common is that, unlike FictionAlley, they're pretty solidly in the real world. FictionAlley doesn't do anything for people who aren't already in possession of a computer and internet access, which is the ultimate defining privilege of fandom.
In short: vile.